The client, a local distributor in Brazil, initially connected with the Cheersoda team during the Canton Fair. Rather than simply looking for the lowest price in a catalog, they were actively evaluating whether a new beverage appliance category was a viable investment for their established distribution network.
Having a strong background in hardware and mechanical equipment distribution, the client understood the realities of supply chains, packaging requirements, lead times, and product stability. When discussing a potential private label soda maker project, their primary concerns were highly practical:
- Could the product be mass-produced stably?
- Could the factory meet the expected delivery schedule?
- Were the packaging and documents suitable for the Brazilian market?
- How could the initial investment be controlled for a first-time market test?
- Would subsequent replenishment orders be smooth?
- Was the factory committed to supporting a long-term local distributor?
Following the initial discussions, the client visited the Qingdao factory. The visit provided direct visibility into product structures, assembly processes, production lines and pre-shipment workflows. Both parties then defined a practical first-order route based on established models rather than an untested new structure. More factory-backed projects are available in our soda maker case studies.